MCR Enterprise LLC
(Event Design, Production & Activation Services)

1. Project Timeline & Dependency Acknowledgement

Client acknowledges that the project timeline is fixed, sequential, and production-dependent, and is contingent upon timely approvals, confirmations, and payments as outlined in the approved project schedule.

Any delay caused by Client—including late approvals, revisions, asset delivery, or payments—may:

• Compromise fabrication or logistics feasibility

• Require revised timelines or scope

• Result in additional costs

MCR Agency shall not be held liable for impacts caused by Client-side delays.

2. Approval Milestones & Creative Lock

Client agrees to adhere to binding approval milestones outlined in proposals.

Once creative, technical drawings, materials, or specifications are approved:

• All elements are deemed final

• No revisions, substitutions, or redesigns will be permitted without a written change order

• Client assumes responsibility for approved content moving into fabrication

3. Scope of Work & Exclusions

Services are limited to those expressly outlined in the approved scope or Statement of Work.

The following are excluded unless explicitly stated:

• Additional activation days or footprint changes

• Post–creative lock revisions

• Regulatory consulting or legal compliance review

• Venue penalties, overtime labor, rush fees caused by delays

• Reprints, rebuilds, or replacements due to late or revised inputs

Out-of-scope requests require written approval and may affect cost and schedule.

4. Payment Terms

Unless alternate terms are negotiated, Client agrees to the following payment schedule, which directly correlates to production risk and vendor commitments:

• 50% deposit due at contract signing

• 25% midpoint payment due at the start of fabrication

• 25% final payment due prior to installation or activation

Important Protections:

• No fabrication, vendor engagement, material purchasing, or labor booking will begin without receipt of the applicable payment

• All payments are non-refundable

• Late payments may result in immediate suspension of work, delayed installation, or withholding of on-site services and deliverables

5. Fabrication, Vendor Commitments & Non-Recoverable Costs

Client acknowledges that fabrication, printing, freight, labor, drayage, and convention services involve non-cancellable, non-recoverable commitments once initiated.

Client is financially responsible for all costs incurred once:

• Fabrication begins

• Vendors are contracted

• Materials are ordered

• Labor is scheduled

6. Change Orders

Any change to:

• Approved designs or materials

• Quantities, footprint, or activation days

• Timeline or logistics

must be documented in a written change order.

Approved changes may result in:

• Additional fees

• Revised timelines

• Adjusted deliverables

MCR Agency is not obligated to proceed until written approval is received.

7. Client Responsibilities

Client is responsible for:

• Timely approvals and consolidated feedback

• Accuracy of all brand assets, copy, and regulatory requirements

• Compliance with sampling, consumer engagement, and industry regulations

• Venue rules and exhibitor compliance unless otherwise agreed

MCR Agency shall not be liable for delays or errors caused by Client inputs.

8. Cancellation & Termination Policy

8.1 Cancellation by Client

If Client elects to cancel the project for any reason, the following cancellation terms apply:

• Prior to contract execution:
  No fees due

• After contract execution:
  Client forfeits the 50% deposit
  Client is responsible for any costs incurred to date

• On or after fabrication start:
  Client is responsible for:

• 100% of all incurred and committed costs

• All non-cancellable vendor expenses

• Any work completed or in progress

No refunds will be issued once fabrication or production has commenced.

8.2 Termination for Cause

Either party may terminate for material breach with written notice.
Client remains responsible for all costs incurred through the termination date.

9. Event Conditions, Risk & Force Majeure

MCR Agency shall not be liable for delays or failure to perform due to circumstances beyond reasonable control, including:

• Weather

• Labor shortages

• Freight disruptions

• Venue or convention center restrictions

• Government mandates or acts of God

Client assumes all risks inherent to live events.

10. Liability & Indemnification

MCR Enterprise LLC shall not be liable for:

• Indirect, incidental, or consequential damages

• Loss of anticipated exposure, revenue, or ROI

• Third-party actions at the event site

Client agrees to indemnify and hold harmless MCR Enterprise LLC from claims arising from:

• Client-provided content

• Regulatory or compliance violations

• Attendee or consumer interactions

• Venue or exhibitor disputes

11. Intellectual Property

All concepts, designs, renderings, workflows, and methodologies remain the intellectual property of MCR Enterprise LLC until full payment is received.

Upon full payment, Client receives a limited, non-exclusive license for use solely within this activation.

Reuse, adaptation, or replication requires prior written consent.

12. Confidentiality

Both parties agree to maintain confidentiality of proprietary, strategic, financial, and operational information.

13. Governing Law

This agreement shall be governed by the laws of the State of Florida, with venue in Orange County, Florida.

14. Acceptance

Execution of this proposal and/or payment of deposit constitutes acceptance of these Terms & Conditions.